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The importance of Community Support Through BusinessNonprofit Partnerships
Shaun Smith

The importance of Community Support Through Business-Nonprofit Partnerships

Community is important. It’s something that Sparkable has always believed in. This week, Sparkable launched two nonprofit websites to help support communities in Buffalo and Atlantic City.

Founded in 1933, the Scranton Volunteer Fire Department provides fire protection and medical response to residents in Hamburg, New York. They respond to more than 1,000 calls per year and provide mutual aid to the communities of Armor, Big Tree, Lake Shore, Orchard Park, and the Village of Hamburg. We integrated the community and member Facebook pages into the website as well as the department’s Pinterest account. Of course, donating through PayPal is accepted through the site as the volunteer organization relies on community support. You can see the site at

Since 2001, the Dean Randazzo Cancer Foundation has donated more than $500,000 to people affected by cancer and organizations supporting those people. It was founded by Dean Randazzo, a professional surfer from Atlantic City who was diagnosed with Hodgkin's Lymphoma in 2001. While he was undergoing treatment, he created the foundation to raise cancer awareness in the surfing community and provide financial assistance to people diagnosed with cancer. We feel honored to be able to help this important organization spread its message about cancer awareness and helping people in need.

Shortly after the foundation held its 15th annual Surf for a Cause, its new website was launched. The new site puts an emphasis on images highlighting foundation events, which is how the nonprofit raises the funds that are distributed through community grants. The organization is 100 percent volunteer run and I serve as the board secretary. I worked closely with our development team as well as Dean, Paul Giunta and members of the board to showcase its events, accept donations and sell website advertising space. You can it at

Sparkable is proud to support local non-profit organizations and we are always searching for new opportunities to use our skills to give back to our local communities. We offer significant discounts on marketing services and website development projects for causes that we support. We can also help your business link up with nonprofit organizations and encourage relationships that benefit the community. Contact us for information.