Take what you learned during “DIY Marketing Audit: What’s Working and What’s Wasting Time & Money” even further with these free resources

Most small businesses waste 20-40% of their marketing budget on tactics that aren’t working. The good news? A simple audit can help you find what’s driving results — and what’s draining your time and money.

We’ve created two free tools to help you take action right away:

1. The DIY Marketing Audit Checklist

A practical, hands-on guide to evaluating your marketing across seven key areas:

• Website Traffic Analysis — understand who’s visiting and what they’re doing
• SEO Performance — find out how you show up when people search for you
• Social Media Assessment — separate vanity metrics from what actually drives business
• Common Time Wasters — identify where you’re losing time and money
• Impact vs. Effort Matrix — prioritize what to tackle first
• Your 6-Step Action Plan — turn findings into measurable progress
• Quarterly Review Schedule — stay on track with regular check-ins

[Download the Checklist (PDF)] ← button/link to the PDF

2. Your Free SEO Diagnostic

Get a personalized report that shows how your business appears in Google, social media, and search results — plus three specific recommendations to improve your visibility.

You’ll see exactly where your business stands and what steps to take next.

Sparkable is a boutique digital marketing agency based in Atlantic City, NJ.

Since 2006, we’ve helped small businesses grow locally and globally through SEO, branding, and creative strategy.

No spam — just real insights to help you get found online.