SunDaze sought to establish its online presence with a website through Sparkable’s expertise. This venture aimed to spotlight Sundaze’s unique offerings, including 32 flavors of hard ice cream, ice cream cakes, sandwiches, and vegan options, distinguishing it from other ice cream parlors. The project involved crafting a user-friendly WordPress website showcasing Sundaze’s extensive menu as well as its history and commitment to quality.

Who

SunDaze is an ice cream parlor, known for its vast array of flavors and sweet treats. It has become a local favorite, known for their cleanliness and fantastic selection of products including  ice cream, frozen yogurt, water ice, acai bowls, milkshakes, cakes,  and more. Everything in the shop is homemade and complemented by the largest selection of fruit and candy toppings you can find. 

What

Sparkable was happy to work with a local, cherished business and provided the following range of work:

• Domain Acquisition: First and foremost, Sparkable acquired the domain, “SunDazeVentnor.com” on behalf of the client. This strategic selection facilitates brand recognition, enhances search-engine visibility and would be seamlessly integrated with the new website. It was important that this domain embodied the brand’s essence and geographical roots. 
• Website Development: We then rafted a WordPress website highlighting the client’s wide variety and quality of products. This was a collaborative process through which Sparkable meticulously designed the website to showcase SunDaze’s commitment to  flavor, innovation and community. This was supplemented by a library of vibrant, engaging imagery and content. 
• Website Design: When designing the site, the focus was on a vibrant, welcoming interface and a clean, inviting layout. We wanted to be sure to feature the extensive menu, custom options and customer testimonials. Additionally, the site was fortified with security measures to maintain its integrity and ensure a safe and secure user experience. 
• Technical Features: Sparkable included several key features on the new website including a straightforward contact form and a click-to-call button. Also, positive reviews showcasing real customer experiences will be featured as well as Mailchimp integration that allows SunDaze to keep in touch with its community. Finally, Google analytics were integrated and beta testing was performed before launching the brand new site. 

When

This project took place from March-May 2024. 

Where

SunDaze is located in Ventnor, New Jersey and led by Joe and Rory Joe Schafer.