Thanks for joining the SBDC webinar!

You showed up. Now let’s turn what you learned into something that actually moves the needle.

 

Below: every free resource from Sparkable’s SBDC webinar series.
Just take what’s useful and get to work.

Just here for a free discovery call? Book Here

Google Business Profile Mastery

Companion to our August 2026 webinar.

A 6-page workbook for small business owners tired of watching competitors own the map. Walks you through the exact six-step process for claiming, completing, and converting from your Google Business Profile — the free listing that decides who gets the call.

Inside:

The Map Pack Diagnostic — a six-question self-audit to find where your profile is leaking customers
Claim, Verify & Own It — make sure you control your profile, not a former employee or an old agency
Complete Every Field — worksheets for the categories, hours, and description Google actually ranks you on
Photos That Sell — your first 10-photo shot list and the monthly habit behind it
Post Like It’s Social Media — your first post, your CTA button, and a weekly slot
Win the Review Game — your direct review link, your ask script, and the response playbook
Seed Your Q&A — answer the five questions customers ask before they ever call
The Monthly 15 Minutes — the maintenance routine that keeps it all alive, plus the one metric to track

    Content Marketing That Converts

    Companion to our May 2026 webinar.

    A 9-page workbook for small business owners tired of posting on social media and getting crickets. Walks you through the exact six-step process for building content that brings paying customers — not just likes.

    Inside:

    • The 4-Mistake Diagnostic — find what’s leaking your time and budget
    • The Big 5 Buyer Questions — the five things every customer Googles before they call you, with worksheets to answer each one for your business
    • Pick Your Lane — the focus framework for small business owners who can’t be everywhere
    • The Impact Matrix — prioritize every marketing idea you have right now
    • The 30-Day Plan — week-by-week, what to do Monday through Friday for 4 weeks
    • 6 Action Steps — the quick reference card to keep on your desk
    • Go Deeper — the case studies, books, and videos behind every section

    DIY Marketing Audit Checklist

    Companion to our February 2026 webinar.

    A practical, hands-on guide to evaluating your marketing across seven key areas — built for owners who want to know exactly where their time and money are going.

    Inside:

    • Website Traffic Analysis — understand who’s visiting and what they’re doing
    • SEO Performance — find out how you show up when people search for you
    • Social Media Assessment — separate vanity metrics from what actually drives business
    • Common Time Wasters — identify where you’re losing time and money
    • Impact vs. Effort Matrix — prioritize what to tackle first
    • Your 6-Step Action Plan — turn findings into measurable progress
    • Quarterly Review Schedule — stay on track with regular check-ins

    Local SEO Quick Start Checklist

    Companion to our October 2025 webinar — Getting Found Online: Local SEO, Google Business, Social Media & AI for NJ Small Businesses.

    A step-by-step guide to showing up where your customers are actually searching: Google Maps, “near me” results, social media, and the new AI-powered search tools.

    Inside:

    • Google Business Profile — claim, verify, and optimize for local visibility
    • Social Media & Local Visibility — geo-tags, hashtags, and consistency that move the needle
    • Website Consistency — the NAP rule and why it matters more than most owners realize
    • Reviews — how to ask, when to ask, and how to respond
    • AI Tips — using ChatGPT and Google AI to speed up your local marketing

      Get The Free Resources

      Fill out the form below to download any (or all) of the workbooks above. You can also request a free SEO diagnostic — Shaun will personally review your website and send a report within two weeks.

        Sparkable is a boutique digital marketing agency based in Atlantic City, NJ.

        Since 2006, we’ve helped small businesses grow locally and globally through SEO, branding, and creative strategy.

        No spam — just real insights to help you get found online.

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